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BYJU’S

BYJU’S USES LIMELIGHT TO CONNECT STUDENTS TO EXCEPTIONAL DIGITAL EXPERIENCES ACROSS INDIA

At $5.5 billion, BYJU’S is the world’s most valued edtech company. Launched in 2011, BYJU’S introduced its flagship learning product, BYJU’S -The Learning App in 2015. The app offers engaging video lessons and personalized learning programs for students across classes 4-12. BYJU’S reaches more than 57 million users and has 3.5 million annual paid subscribers.

BYJU’S CHALLENGE

BYJU’S launched Disney BYJU’S Early Learn app in June 2019 in collaboration with Disney for children ages 6-8 years. This app also offers learning programs for lower and upper kindergarten children. Considering the attention span of this target group, it was very important that the video delivery not experience any re-buffer issues. In addition, this app has witnessed a 4X surge in users in the last few months from the COVID-19 pandemic, which further required a delivery platform that could scale to support unprecedented growth.

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"There’s been an incredible surge in activity as schools make the switch from physical classrooms to online schooling across India."

 

"It’s critical to have high performance delivery for an e-learning platform to be leading the curve during these challenging times."

PRAKASH RAMACHANDRAN, CTO at BYJU’S

“The scale and performance of Limelight’s CDN enable us to deliver a superior learning experience for students wherever they’re located.”

BASIL B. THOPPIL, Engineering Manager at BYJU’S

BYJU’S SOLUTION

BYJU’S evaluated several CDNs via a proof-of-concept trial and went with Limelight after seeing 40% better performance on re-buffer rates and video load times, higher cache efficiency, along with superior customer support.

 

Limelight’s CDN uses its private network backbone to deliver content, thereby completely bypassing internet congestion in the middle-mile. Additionally, its dense architecture allows very high caching efficiencies for content, bringing it closer to end users, resulting in reduced latency and very short video load times.

 

As a result, BYJU’S has consistently experienced more than 99% caching efficiency since the Limelight implementation. This directly leads to better performance by getting content close to its student end users. It also allows BYJU’S to save costs by greatly reducing egress charges on origin and by being able to move content to infrequent access storage solutions.

 

BYJU’S can now deliver broadcast-quality video content to students using virtually any device, anywhere throughout India. Limelight offers a powerful edge services platform, leveraging one of the world’s largest private IP networks and intelligent software optimized for performance.